Tuesday, 13 April 2010

Quotes from shakespeare plays

I have looked up a lot of quotes from shakespeare plays that can be used within the store, to work with the theme.

Monday, 12 April 2010

Design ideas

sketches of ideas for window display, logo above shop door and vinyl text applied to shop window





I had a go at using one of the quotes just wrote out as a window design, to make it more interesting to look at than just type i included patterns to work with the text.



mock up of Ted Bakers window



I had a go at mocking up the text idea in illustrator, i took these designs to my crit and my peers thought that they appear to busy as a whole as the logo doesn't stand out from the text well enough.







Imagery used on the window displays, i took visual ideas from the shakespeare plays.






Initial ideas

Brainstorm of shakespeare related things, that can be used as imagery for the shop window

Friday, 9 April 2010

Development of logo and wrapping paper

logo design


wrapping paper ideas

Cardiff half marathon: logo in context

Temporary pics to show items i have applied the logo to so far



Testing water bottles, the clear ones work the best but i could possibly do with making the logo bigger as its not as noticable as it could be.



Wednesday, 7 April 2010

Monday, 5 April 2010

Wrapping paper stock

Stock choice, i have looked at various stocks used to wrap gifts...


Tissue paper is too thin and see through for gifts and would be difficult to print my heart design on.



This paper would tear too easily as it is handmade and too delicate.



Glossy wrapping paper is the best but like this piece is creases easily and the ink for the design wears off.




This red paper is too thick to wrap gifts in and would be very bulky on smaller gifts.

I will print my design on general white printer paper and i have made smaller envelope style boxes out of the previous red stock.